The value of gifts is often more important than then gifts themselves. This is one of the touching points with clients, colleagues and employees. This is a statement about the essence of the company, an element of its positioning. To make gifts interesting and interactive, make them “live”!
Augmented reality has a lot of room for creativity, because almost anything can be brought to life. All elements of traditional corporate gifts, from cups and pens to covers and clothing, can be represented in augmented reality.
For example, you can leave an augmented reality business card or brochure to get you singled out after a meeting. Place a representative video on a business card or show additional information in a 3D animated format on an AR polygraphs.
To delight the team, add a dancing 3D character or a joint video with the team to a corporate cup, notebook, calendar or sticker. Aiming the camera of their smartphone at a gift, colleagues will see an animation with which they can take a photo, video and immediately post it on social networks. An unusual souvenir will delight and make the team more united.
An augmented reality postcard is a versatile and almost the most sought-after AR gift. If it’s New Year, you can add an animated Santa to the card, who will say congratulations to the music against the background of snow and a glowing Christmas tree. On March 8, you can revive the flowers: it will be pleasant to receive such a card for all partners, clients and colleagues.
Corporate magazines, invitations and other polygraphs can be supplemented with useful information in AR. For example, as it was done in a corporate magazine of Coca Cola. Videos from production and branches in other countries were attached to the photos in order to comprehensively acquaint their employees with the company’s activities. Biosphere created a welcome video that all new employees could watch to meet the owner of the company. Visual interactive format and useful information!
Themed mask with AR filter on Instagram and Facebook. Social media has long been a mix of business and personal stories. Therefore, a mask related to the activities of your company or themed holiday is an excellent interactive option to give your consumer a festive mood.
The development and trends of AR filters do not stand still, and all the time new settings are added according to capabilities and implementations. Therefore, AR filters are now an excellent tool to add color and emotion to each client from social media pages.
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